Molson Coors en MillerCoors brengen mij elke keer weer in verwarring, wat is het nu?
Molson Coors Brewing Company?
Molson
The Molson Brewery was formed in Montreal in 1786. It is the second oldest company in Canada after the Hudson's Bay Company.[citation needed] In 2005 Molson merged with US-based Coors to form Molson Coors Brewing Company, the world's seventh-largest brewing company at that time. The Canadian division of the Molson Coors Brewing Company is Molson-Coors Canada Inc.. Molson's first brewery was located on the St. Lawrence River in Montreal where the Molson family continues to maintain its operations today (http://en.wikipedia.org/wiki/Molson_Brewery).
Founded in Montreal in 1786, the Molson Brewery is the oldest brewery in North America and continues to produce beer on the site of the original brewery....The Montreal facility is the oldest brewery in North America, with operations ongoing on the site of the original brewery since the time of founding. Although the plant has undergone numerous transformations, the cellars once used to store beer are still intact beneath the current building (http://en.wikipedia.org/wiki/Molson_Brewery).
On May 2, 1782, at the age of 18, John Molson left England for Canada, landing in Montreal on June 26. Shortly after his arrival, he began working at the Thomas Loyd brewery. He went on to purchase it in an auction in 1784. Not long after his arrival in Montreal in 1782, Molson sensed the market potential for beer in the then British colony. Prices for wine, rum and port were rising and an influx of English and Irish immigrants were particularly partial to beer. When he came of legal age, Molson used the money inherited from his parents to acquire a small brewery housed in a wooden building on the shores of the St Lawrence, just outside the fortifications of the burgeoning City of Montreal.
In 1785 he temporarily closed his business to cross the Atlantic in search of the modern equipment and ingredients. Upon his return, he offered the seeds free of charge to neighbouring Montreal farmers who agreed to grow them to satisfy the brewery's need for malt. Molson delivered his first brew, an ale in 1786, only six weeks after taking the helm. Priced at five cents a bottle, his brew sold well.
Molson took advantage of the many business opportunities of the time. He quickly diversified his investments, opened a lumber yard and began issuing loans to local Montreal merchants. In 1816, the family enterprise began to take shape when founder John Molson entered into an association with his three sons, John junior, Thomas and William.
Although brewing proved to be Molson's most sustainable field of endeavour, other activities were added down through the company's lengthy history. Molson was the first company to own and operate a fleet of steamboats which were used to transport people and goods between Quebec and Ontario. John Molson and his sons also founded the Molson Bank which later merged with Bank of Montreal (http://en.wikipedia.org/wiki/Molson_Brewery).
In 2005 Molson merged with US-based Coors to form Molson Coors Brewing Company. This was followed in 2007 by the opening of a new brewery in Moncton, New Brunswick. Sixth generation family member Eric Molson retired in 2009; however, his sons Andrew and Geoff continue to be active in company affairs as members of the corporate Board of Directors (http://en.wikipedia.org/wiki/Molson_Brewery).
Coors
The Coors Brewing Company is a regional division of the world's seventh-largest brewing company, the Molson Coors Brewing Company. The operations in the US are now part of the joint venture with SABMiller called MillerCoors. Coors operates a brewery in Golden, Colorado, that is the largest single brewery facility in the world
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In 1873, German immigrants Adolph Coors and Jacob Schueler established a brewery in Golden Colorado, after buying a recipe for a Pilsner-style beer from a Czech immigrant William Silhan.
Coors invested $2,000 in the operation, and Schueler invested $18,000. In 1880, Coors bought out his partner and became sole owner of the brewery.
The Coors Brewing Company managed to survive Prohibition relatively intact. ...The brewery itself was converted into a malted milk and near beer production facility. Coors sold much of the malted milk to the Mars candy company for the production of sweets. Manna, the company's non-alcoholic beer replacement, was a near beer which is similar to current non-alcoholic beverages. However, Coors and his sons relied heavily on the porcelain company as well as a cement and real estate company to keep the Coors Brewing Company afloat.
For much of its history, Coors beer was a regional product and its marketing area was confined to the American west. This made it a novelty on the East Coast, and visitors returning from the western states often brought back a case. This iconic status was reflected in the 1977 movie Smokey and the Bandit, which centered around an illegal shipment of Coors from Texas to Georgia. The company finally established nationwide distribution in the United States in the mid-1980s.
In 1959, Coors became the first American brewer to use an all-aluminum two-piece beverage can. Also in 1959, the company abandoned pasteurization and began to use sterile filtration to stabilize its beer. Coors currently operates the largest aluminum can producing plant in the world, known as the Rocky Mountain Metal Container (RMMC), in Golden, Colorado. RMMC is a joint venture between Ball Metal and Coors, having been founded in 2003 (http://en.wikipedia.org/wiki/Coors_Brewing_Company).
Miller
The Miller Brewing Company is an American beer brewing company owned by SABMiller. Its regional headquarters is located in Milwaukee, Wisconsin and the company has brewing facilities in Albany, Georgia; Chippewa Falls, Wisconsin; Eden, North Carolina; Fort Worth, Texas; Irwindale, California; Milwaukee, Wisconsin; and Trenton, Ohio. On 1 July 2008 the MillerCoors company was formed as a joint venture with rival Molson Coors to consolidate the production and distribution of its products in the United States, with each parent company's corporate operations and international operations remaining separate and independent of the joint venture.
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Miller Brewing Company was founded in 1855 by Frederick Miller when he purchased the small Plank-Road Brewery. The brewery's location in the Miller Valley in Milwaukee provided easy access to raw materials produced on nearby farms.
On September 19, 1966, the conglomerate W. R. Grace and Company agreed to buy 53% of Miller from Mrs. Lorraine John Mulberger (Frederick Miller's granddaughter, who objected to alcohol) and her family. On 12 June 1969, Philip Morris (now Altria) bought Miller from W.R. Grace for $130 million, outbidding PepsiCo. On 30 May 2002, Miller was acquired by South African Breweries from Philip Morris for $3.6 billion worth of stock and $2 billion in debt to form SABMiller, with Philip Morris retaining a 36% ownership share and 24.99% voting rights (http://en.wikipedia.org/wiki/Miller_Brewing_Company).
SABMiller plc (LSE: SAB, JSE: SAB) is a multinational brewing and beverage company headquartered in London, England, United Kingdom. It is the world's second-largest brewer measured by revenues (after the Belgian-Brazilian Anheuser-Busch InBev) and is also a major bottler of Coca-Cola. Its brands include Fosters, Grolsch, Miller, Peroni and Pilsner Urquell. It has operations in 80 countries across Africa, Asia, Australia, Europe, North America and South America
SABMiller's origins date back to the foundation of South African Breweries in 1895 as to serve a growing market of miners and prospectors in and around Johannesburg. Two years later, it became the first industrial company to list on the Johannesburg Stock Exchange and the year after (1898) it listed on the London Stock Exchange. From the early 1990s onwards, the company increasingly expanded internationally, making several acquisitions in both emerging and developed markets. In 1999, it formed a new UK-based holding company, SAB plc, and moved its primary listing to London. In May 2002, SAB plc acquired Miller Brewing, forming SABMiller plc. (http://en.wikipedia.org/wiki/SABMiller)
The origins of the company date back to the foundation of South African Breweries in 1895 in South Africa. For many decades the operations of South African Breweries were mainly limited to southern Africa, where it had established a dominant position in the market, until 1990 when it began investing in Europe.
In 1999, after listing on the London Stock Exchange to raise capital for acquisitions, the group purchased the Miller Brewing Company in North America from the Altria Group in 2002, and changed its name to SABMiller.
Following this, the group’s next major acquisition was of a major interest in Bavaria S. A., South America’s second largest brewer and owner of the Aguila and Club Colombia brands in 2005.
The company became engaged in the hostile takeover of Fosters in August 2011, and in September 2011 the board of Foster's agreed to a takeover bid valuing the company at A$9.9bn (US$10.2bn; £6.5bn). The deal was completed by the end of 2011, but excluded the Foster's lager brand in the UK and Europe, where it is owned by Heineken.
In November 2011, SABMiller launched Impala Cervejas in Africa, the first commercially produced cassava beer, although Africans have been making cassava home brews for generations. The taste is described as "somewhat bitter, somewhat tangy, not sweet".
In July 2014, the company announced it was divesting its 39.6% stake in casino and hotel group Tsogo Sun Holdings Limited through institutional share placements and a partial buy-back from Tsogo Sun. SABMiller's stake at the time was valued at approximately ZAR11.7 billion (US$1.09 billion).
In September 2014, made an unsuccessful attempt to acquire a controlling stake in Dutch rival Heineken International. A move that was stated by Bloomberg as part of SABMiller's strategy to protect itself from a potential takeover bid from Anheuser-Busch InBev. (http://en.wikipedia.org/wiki/SABMiller).
De brouwerijgroep werd opgericht op 7 februari 2005 door de fusie van de Canadese Molson Brewery en de Amerikaanse Coors Brewing Company. De families Coors en Molson zijn elk voor 50% eigenaar. In 2007 werden twee nieuwe brouwerijen geopend in Elkton (VS) en in Moncton in Canada.
In 2008 werd een joint venture opgericht met SABMiller onder de naam MillerCoors, die de operaties in de Verenigde Staten zal leiden. Het samengaan van de twee leidt tot een marktaandeel van 29% in de Verenigde Staten, nog ver achter Anheuser-Busch die een marktaandeel heeft van 49%. SABMiller krijgt 58% van de aandelen en Molson Coors de resterende 42%, maar beide partijen krijgen evenveel stemrecht. De resultaten van MillerCoors worden niet geconsolideerd in de cijfers van het bedrijf.
Vervolgens werd in 2010 een joint venture opgericht met de Chinese Hebei Si'Hai Beer Company en wordt met brouwen begonnen in de Molson Coors Si'Hai brouwerij te Chengdu.
In 2012 werd de brouwerijgroep Starbev, de voormalige Centraal-Europese activiteiten van AB InBev, overgekocht van CVC Capital Partners en hernoemd naar Molson Coors Central Europe. In 2013 wordt deze maatschappij samengevoegd met Molson Coors UK & Ireland onder een nieuwe naam Molson Coors Europe (http://nl.wikipedia.org/wiki/Molson_Coors_Brewing_Company).
Molson Coors is dual headquartered, with head offices located in Denver, Colorado, & Montreal, Quebec. The Canadian operational headquarters is located in Toronto (in addition to several breweries across Canada). United Kingdom headquarters is in Burton upon Trent.
Molson Coors Canada is part-owner of The Beer Store in Ontario Brewers Retail Inc., operating as a beer distribution and retail chain, which (protected by legislation) has an over 85% market share of total Ontario industry beer sales. Molson Coors Canada owns 50% of Brewers Distribution Limited in Western Canada.
Molson Coors bought Creemore Springs Brewery on 22 April 2005.
The operations of Molson Coors in Brazil were sold to the Mexican group FEMSA in 2006, and the beer operations of FEMSA was acquired by Heineken International in 2010.
On October 9, 2007, SABMiller and Molson Coors agreed to combine their U.S. operations in a joint venture called Miller Coors. SABMiller is to own 58% of the unit, which is to operate in the U.S. and Puerto Rico but not Canada, where Molson Coors is strongest. Molson Coors is to own 42%, but the parties are to have equal voting power (http://en.wikipedia.org/wiki/Molson_Brewery).
Fomento Económico Mexicano, S.A.B. de C.V., doing business as FEMSA, is the largest beverage company in Mexico and in Latin America and as of September 2011 also the largest independent Coca-Cola bottler in the world. FEMSA originated as the Cuauhtémoc Brewery in 1890, which, through debt management, was restructured as FEMSA in 1988. It is based in Monterrey, Mexico.
FEMSA purchased the Kaiser Brewery in 2006, renaming it FEMSA Cerveja Brasil. FEMSA is the parent company of the world's second largest bottler of Coca-Cola, Coca-Cola FEMSA, S.A. de C.V., and operates OXXO, the largest and most profitable convenience store chain in Latin America.[1] The company is also the owner of C.F. Monterrey, a Mexican football team in the Mexican Primera División. ...On December 20, 2007, Cascade Investments LLC, whose main partner is Bill Gates, announced it will invest $390 million in FEMSA. FEMSA's President Jose Antonio Fernandez said in a statement about the news: "This type of decision on the part of large investment funds is a show of recognition and confidence in our company's performance."...In January 2010, Heineken International announced it will acquire the beer operations of FEMSA (http://en.wikipedia.org/wiki/FEMSA).
Heineken International (pronounced [ˈɦɛinəkə(n)]) is a Dutch brewing company, founded in 1864 by Gerard Adriaan Heineken in Amsterdam. As of 2012, Heineken owns over 190 breweries in more than 70 countries and employs approximately 85,000 people. Besides Heineken Lager Beer, it brews and sells more than 170 other international premium, regional, local and specialty beers, including Cruzcampo, Tiger Beer, Żywiec, Starobrno, Zagorka, Birra Moretti, Ochota, Murphy’s, and Star.
With an annual beer production of 139.2 million hectoliters, Heineken ranks as the third largest brewer in the world after Anheuser-Busch InBev and SABMiller, based on volume. Heineken's Dutch breweries are located in Zoeterwoude, 's-Hertogenbosch and Wijlre. The original brewery in Amsterdam, closed in 1988, is preserved as a museum called Heineken Experience.
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On January 12, 2010, Heineken International successfully bought the brewery division of Mexican giant FEMSA, and also merged with the company, expanding its reach throughout Latin America. The company will sell its products there through FEMSA, which is the largest bottler and brewery in all of Latin America, and maker of such brands as Dos Equis XX, Bohemia and Sol. FEMSA now owns 20% of Heineken N.V. after the early 2010 all stock deal, becoming its largest single shareholder after the Dutch families (Heineken family and Hoyer family) who owns 25.83% and public shareholders owning 54.17%. (http://en.wikipedia.org/wiki/Heineken_International).
MillerCoors
On October 10, 2007, SABMiller and Molson Coors agreed to combine their U.S. operations in a joint venture called MillerCoors. SABMiller owns 58% of the unit, which operates in the United States but not in Canada, where Molson Coors is strongest. Molson Coors owns 42% of the joint venture. However, the companies have equal voting power (http://en.wikipedia.org/wiki/Miller_Brewing_Company).
MillerCoors is a joint venture between SABMiller and Molson Coors Brewing Company, announced on October 9, 2007. The joint venture has the responsibility of selling brands such as Miller Lite, Miller High Life, Miller Genuine Draft, Coors, Coors Light, Molson Canadian, Leinenkugel's, Crispin Hard Cider Company, and Blue Moon in the United States, with the purpose of combining all of their US brewing operations to better compete against Anheuser-Busch InBev. The company is also tasked with brewing brands of beer and lager that are owned by Pabst Brewing Company.
MillerCoors brews, markets and sells the MillerCoors portfolio of brands in the U.S. and Puerto Rico. MillerCoors is the second-largest beer company in America, capturing nearly 30 percent of U.S. beer sales....The company describes its business philosophy as "building its brands the right way through brewing quality, responsible marketing and environmental and community impact."
Pete Coors is the chairman and Tom Long is Chief Executive Officer.
U.S. antitrust regulators approved the joint venture on June 5, 2008. The venture was completed on June 30, 2008 and MillerCoors began operation as a combined entity on July 1, 2008. The combined venture is headquartered in Chicago, Illinois. SABMiller and Molson Coors are still independently run (http://en.wikipedia.org/wiki/MillerCoors).
Al die zakelijke constructies en juridische rechten vind ik maar verwarrend. Niet vreemd dat ze er zelf dus ook maar rechtszaken over beginnen:
A battle between beer giants Molson Canada and Miller Brewing Co., about who gets to sell Miller Genuine Draft in Canada, lands in a courtroom in Toronto on Monday.
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Molson has had the exclusive rights to distribute Miller products – including the key Genuine Draft brand – under an arrangement that goes back decades. But Miller wants to end the deal, because it thinks it can do a better job of selling its own beer in Canada.
Last January, Miller gave official notice that it wanted to kill the arrangement in six months’ time, but Molson said that could not be done under the terms of the contract. Molson went to court in May to get a temporary injunction to keep the distribution arrangement in place until the merits of the dispute could be heard in a full trial....The dispute has been vastly complicated by the fact that the terms of the agreement were temporarily suspended in 2012 because the two companies were expecting an industry rule change that would have allowed Molson to brew Miller Genuine Draft in Canada instead of importing it from the United States. That would have improved Molson’s profit margins, and given it more incentive to sell the beer in Canada.
But that rule change – which would have allowed Canadian beer to be brewed in clear glass bottles – never happened and the old agreement came back into effect. Miller says that means the volume targets are still in effect, while Molson says there has to be a renegotiation of the targets.
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Molson and Miller are still partners in the United States, where they sell their products through a joint venture called MillerCoors as a means to compete more effectively with arch-rival Anheuser Busch InBev. One reason Justice Wilton-Siegel gave for granting his injunction – and allowing the dispute to drag on through a trial – was that the two companies are clearly “sophisticated” enough to work together despite their legal differences. That “should temper whatever personal acrimony may have arisen in the course of these proceedings,” he said in his ruling.
The two companies are key players in an increasingly globalized beer industry. Miller is owned by SABMiller PLC, based in Britain. while Molson is owned by Molson Coors Brewing Co., based in the United States.
The two companies have fought before about their Canadian distribution deal, which has been in effect in one form or another since the 1980s. In 2005, Miller sued Molson to try to kill the contract, suggesting that Molson’s merger with Coors had reduced its incentive to promote Miller brands in Canada. After more than a year of legal battles the two firms decided in 2007 to patch up the fight and extend the agreement (www.theglobeandmail.com/report-on-business/industry-news/the-law-page/miller-molson-to-face-off-in-court-battle/article15818458/).
Miller, Molson marketing strategy vital to merger
Key to the success of the proposed joining of the U.S. beer operations of SABMiller sap and Molson Coors tap will be coordinating their marketing clout to rival Anheuser-Busch bud (http://abcnews.go.com/Business/story?id=3738961).
Dus:
Molson is Canadees en gestart in Montreal in 1786 door John Molson.
Miller is Amerikaans gestart in 1855 door Frederick Miller, sinds 2002 is Miller onderdeel van het Afrikaanse SAB, als SABMiller. Ze zitten in the Miller Valley in het Amerikaanse Milwaukee.
Coors is in 1873 opgericht in Amerika door twee Duitse immigranten Adolph Coors en Jacob Schueler, maar Coors nam het vervolgens over.
Op 7 februari 2005 was er de fusie van de Canadese Molson Brewery en de Amerikaanse Coors Brewing Company. De families Coors en Molson zijn elk voor 50% eigenaar. Dus: Molson Coors.
In 2007 zijn SABMiller en Molson Coors samen gaan werken voor de V.S.-markt onder de naam Miller Coors.
Ze zitten met SABMiller en dergelijke in een concurrentiestrijd met Heineken en AB/InBev. In de marketing wordt vaak aan nationale iconen en dergelijke waarde gehecht, maar dat is natuurlijk steeds lastiger met al die internationale verbindingen, contracten en aandelen.